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Signs![](_themes/hightech1/hr.gif)
Small business Computing and Communications Magazine says
that there are five important marketing signs to look for. Any one of these
five indicate that you will benefit significantly from using a database in
your marketing efforts.
![bullet](_themes/hightech1/bullet.gif) | Your image is based on who you know. If what you
really sell is your contacts, you need a database to have your contacts
at the ready |
![bullet](_themes/hightech1/bullet.gif) | Your customers expect personalized service. Your
database will remember what your client prefers |
![bullet](_themes/hightech1/bullet.gif) | Sales leads need a boost. Then automatic follow-up is
available from a database |
![bullet](_themes/hightech1/bullet.gif) | You are running a web site. Databases manage
information |
![bullet](_themes/hightech1/bullet.gif) | You are geared for growth. Organize your "way of
doing business" into a database and it can be duplicated across the
country and world |
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Good Developers
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Customized Section
Up Signs Off The Shelf
Good
developers will have (1) good references, (2) a good technical support
structure, (3) good samples of their work, (4) good business
problem-solving skills, and (5) they be active in their professional
community.
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